Before you start
- Your key actions are defined as events (e.g., signup, purchase) and the ShortPen Pixel is installed. Events start tracking from creation onward (not retroactive).
- Event tracking is enabled on the links you want to attribute conversions to.
How to view conversion analytics within workspaces: Steps
1
Open Workspace Analytics
Go to Analytics to access the global dashboard that aggregates data across all links in the workspace, including conversions.
2
Set your date range
Choose a period (e.g., last 7 or 30 days) to update charts and tables.
3
Open Event Tracking
In the workspace view, open Event Tracking to see each tracked event with Event type, Count, and Conversion Rate (%CR).This is the central table for workspace-wide conversions.
4
Segment your data
Use Workspace filters to focus analysis: Link, Folder, Tag, Domain, plus Event, Country, Device, etc.Combine multiple filters (e.g., Folder: Q4 Campaign + Country: US + Device: Mobile).
Learn more: How to segment ShortPen data by folders and tags
5
Use breakdown tabs
Open Sources (Domain/URL), Countries, Devices, Browsers, Platforms, Languages, and Timeframe to understand which segments are driving conversions.Click Show more in any table to expand.
6
Monitor live activity
Check Real-Time Events to see individual conversions as they happen (with user ID, source, country, device, timestamp)Real-time entries don’t affect aggregated counts until processed.
FAQ
Can I compare conversions by Tag or Folder
Can I compare conversions by Tag or Folder
Where do I see conversion rate
Where do I see conversion rate
In Event Tracking, each event shows %CR next to its count.
Do Real-Time Events change totals immediately
Do Real-Time Events change totals immediately
Not immediately. They’re visible live but don’t affect aggregated counts until processed.
Do I need event tracking on every link
Do I need event tracking on every link
Only on links where you want to attribute conversions. Toggle Enable Tracking Events when creating/editing a link.