Short answer: A domain in ShortPen is the brand name that appears in every link you share. You can use the default domain or connect your own (recommended), so all links read likeDocumentation Index
Fetch the complete documentation index at: https://shortpen.com/docs/llms.txt
Use this file to discover all available pages before exploring further.
https://go.yourbrand.com/slug.
Why domains matter in ShortPen
Domains are the “front” of every link. Using your own domain improves trust, deliverability (especially in email), and long-term reliability compared to generic senders. In ShortPen, you get a default domain to start, and you can add one or more custom domains for branding and control.Important notes:
- If you use
shr.pn(the default shared domain), we apply stricter automated checks and rate limits to protect reputation. For full control and fewer restrictions, connect your own domain. - Do not connect your primary website domain (e.g.,
yourbrand.com). Instead, connect a dedicated subdomain used only for links (e.g.,go.yourbrand.comorlink.yourbrand.com).
Learn more: Why use a custom domain with ShortPen?
Primary website domain vs. link domain: What to connect
-
Primary website domain
The address of your site/app (e.g.,
yourbrand.com). Keep it for your website. Don’t use it directly as a ShortPen link domain to avoid conflicts and DNS issues. -
Link domain (recommended)
A separate domain (
brandlinks.com) or, more commonly, a subdomain (go.yourbrand.com) that ShortPen uses to generate links. This keeps your main site untouched and your links on-brand.
Where domains live in ShortPen
- Organization: Add/manage once in Organization → Domains.
- Workspace: When creating a link, choose any org domain from the Domain dropdown. Same domain can be reused across many workspaces.
How a domain powers a link
Every link is built from: domain + slug → full URL, which redirects to your destination URL. Example:https://go.yourbrand.com/summer-offer → Landing PageLearn more: Components of a ShortPen Link
Using multiple domains
Organizations can connect multiple domains (brand families, clients, regions). Creators pick the domain when making each link. Owners/Admins can change which domain is Default for new links anytime.Root domain redirects
If someone types just the domain with no slug (e.g.,go.yourbrand.com), set a root domain redirect so they land on a helpful page (homepage, hub, or campaign).
This avoids dead-ends and keeps the brand experience tidy.
Learn more: How to set a Root Domain Redirect
Domain changes and live links
If you change the domain or slug, you create a new public URL and the previous link stops working. If that link was using the default domainshr.pn, the previous slug becomes available again.
Plan migrations and update assets/prints so users don’t hit an invalid link.
FAQ
Can I use one domain across multiple workspaces?
Can I use one domain across multiple workspaces?
Yes. Domains are attached to the Organization and available everywhere you work, subject to permissions.
Do I need a developer to connect a domain?
Do I need a developer to connect a domain?
Not usually. You’ll add a CNAME or TXT record at your DNS provider, then wait for verification in ShortPen.
What happens to analytics if I change the domain of an existing link?
What happens to analytics if I change the domain of an existing link?
You’re creating a new public link. Treat it as a new asset for distribution and update QR codes or shares to avoid fragmentation. Existing analytics on the old link remain attached to that object.