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new: every yearly plan now includes a free .link domain
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Add link tracking to your SaaS, internally or as a feature

Use ShortPen to monitor internal performance or embed link tracking inside your own product.

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Live demo

Countries

CountriesLanguagesTimeframe

CountryClicksPurchase%CR

United States3605013.89%

Canada1802413.33%

France2103014.29%

United Kingdom1502214.67%

ShortPen link chart for brnd.ly/feature with total and unique clicks

go.acme.com/feature

https://acme.com/docs/new-feature?utm_source=instagram&utm_medium=cpc&utm_campaign=summer-launch

Total clicks

6,54222%

Unique clicks

4,32018%

20 June

Clicks: 238

Unique clicks: 125

1 Jun

10 Jun

20 Jun

30 Jun

ShortPen sources report with clicks and conversions by traffic source

Events up by 25% this week!

Signups, free trials, paid plans

Sources

SourcesDevicesBrowsersPlatforms

DomainURL

ClicksPurchase%CR

Direct2103014.29%

Instagram4205412.86%

inLinkedIn2704215.56%

Create and track links from the UI or the API

Your problem

Every link, redirect, or QR setup needs a dev ticket

You either hack together five tools or get lost in enterprise-grade complexity

You’re blind after the click: no real attribution, no insights

You generate 100s of links for reps, partners, or referral use cases

You switch tabs to manage links and analyze performance

Anything scalable, compliant, and flexible costs $300+ per month

Throw money away

Our solution

Generate and categorize links & QR codes via API or UI

Track device, UTM, referrer, geo, and campaign with every click

Group and analyze your links by team, campaign, or feature

Embed our infrastructure into your SaaS, skip building it in-house

Automate link edits, redirects, events, and use webhooks for real-time actions

Hosted in the EU. Cookie-less. Fully GDPR-compliant out of the box

Flexible pricing built for startups, not bloated enterprise tiers

Get started

Measure which feature, partner, or source drives activation

Link options

Basic settings

UTM parameters

QR Code

Custom share preview

Password protection

See other settings

Download

Basic

Destination URL*

Paste a long URL

UTM

Pixel detected: Marketing

Enable tracking events

New URL

shr.pn

custom-slug

Title

Optional

If empty the title will match the destination page title

Folder

ShortPen links

Create, categorize, and manage links in seconds

Generate links or QR codes via UI or API. Add UTM, team, or campaign. Know who clicked, when, and why, without a dev ticket.

ShortPen attribution report across partners and features

Clicks

023%

QR Scans

03%

Purchase

045%

Trends

Line

Column

Clicks

Unique clicks

Scans

Purchase

Sources

Devices

Browsers

Platforms

DomainURL

Clicks

Purchase

%CR

Google Ads

2,418

1.3%

Instagram

1,573

2.6%

TikTok

1,036

3.7%

935

7.4%

reddit.com

33%

Countries

Languages

Timeframe

Country

Clicks

Purchase

%CR

United States

2,487

2.9%

United Kingdom

1,402

3.2%

Canada

1,019

2.8%

France

543

2.6%

Australia

50%

Track attribution across partners and features

Create one link per feature, partner, or campaign. Measure which source drives the best users or activation. Kill what doesn’t convert.

ShortPen API and integrations for automating links

cURL200 OK

Send

{
  "success": true,
  "status_code": 200,
  "data": {
    "link": "https://shr.pn/9hT2kq",
    "created": true
  }
}

Integrate once, automate forever

Use our API or script to track clicks and events, such as signups, trial starts, etc. No manual setup. No overengineering.

Tools for product and dev teams

ShortPen helps product and dev teams track links, sources, and key actions across use cases, with no setup friction.

QR codes
Bulk import and export
Event attribution per link
Branded links
Clean dashboard
Organizations
Country and location tracking
Bulk link creation
Workspaces
Programmatic analytics access
Post-click event tracking
Make integration
Real-time click tracking
Custom slugs
No per-click limits
Consent-friendly setup
Time-based analytics
Webhooks
Custom events (signups, purchases, etc.)
Referrer tracking
Zapier integration
Editable destinations
Browser and language tracking
Shopify integration
Folders
CSV export
Event analytics and breakdowns
Programmatic link creation
Branded domains
Fast link creation flow
API access
GDPR-ready tracking
No-code conversion tracking setup
Multiple users per workspace
Short links
Device and OS tracking

QR codes
Bulk import and export
Event attribution per link
Branded links
Clean dashboard
Organizations
Country and location tracking
Bulk link creation
Workspaces
Programmatic analytics access
Post-click event tracking
Make integration
Real-time click tracking
Custom slugs
No per-click limits
Consent-friendly setup
Time-based analytics
Webhooks
Custom events (signups, purchases, etc.)
Referrer tracking
Zapier integration
Editable destinations
Browser and language tracking
Shopify integration
Folders
CSV export
Event analytics and breakdowns
Programmatic link creation
Branded domains
Fast link creation flow
API access
GDPR-ready tracking
No-code conversion tracking setup
Multiple users per workspace
Short links
Device and OS tracking

Get started

See all features

How SaaS teams use ShortPen

📨 You send a unique link to trial users via onboarding email

322 clicks. ShortPen shows you: • 89 users clicked from desktop, mostly EU • 41 activated your core feature within 24h Now you know what drives activation, and where to double down.

📊 You generate API links to track outbound traffic from your SaaS

🌐 You promote a new integration across LinkedIn, blog, and newsletter

🧪 You launch a referral campaign with unique links for each user

🔗 You use dynamic links for multiple pricing experiments

Ready to make every click count?

Simplify your link management, gain valuable insights, and take control of your online presence. Your journey to better links starts here.

Get started