> ## Documentation Index
> Fetch the complete documentation index at: https://shortpen.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Welcome to ShortPen

> Welcome! Jump to the essentials: quickstart, link creation, custom domains, pixel, analytics, integrations, and support.

<img src="https://mintcdn.com/shortpem/FSz2_zLJ2Wggmjcm/images/thumbnail-image-mint.png?fit=max&auto=format&n=FSz2_zLJ2Wggmjcm&q=85&s=12bbc4396db6a78b627f5dd6bab0b108" alt="Thumbnail Image Mint Pn" width="1920" height="960" data-path="images/thumbnail-image-mint.png" />

ShortPen helps you create **branded links** and **dynamic QR codes**, track **clicks and conversions**, and analyze performance at **link** and **workspace** level.

Use this page as your entry point to the most useful guides and references.

## Quick shortcuts

<Columns cols={2}>
  <Card title="Quickstart Guide" icon="rocket" href="/getting-started/quickstart-guide">
    Get up to speed in minutes.
  </Card>

  <Card title="Create your first link" icon="link" href="/getting-started/create-first-link">
    Destination, slug, UTMs, QR, and tracking, step by step.
  </Card>
</Columns>

<Columns cols={2}>
  <Card title="Custom domains" icon="globe" href="/key-concepts/domains-overview">
    Connect and verify a domain or subdomain.
  </Card>

  <Card title="Event tracking" icon="badge-check" href="/key-concepts/events-and-conversions-overview">
    Track user actions and conversions with the ShortPen Pixel.
  </Card>
</Columns>

<Columns cols={2}>
  <Card title="Analytics overview" icon="chart-line" href="/key-concepts/analytics-overview">
    Dashboard, filters, and segmentations.
  </Card>

  <Card title="Import / Export & Migration" icon="file-arrow-up" href="/link-management/manage-links-at-scale/bitly-import">
    CSV import and migrations from other platforms.
  </Card>
</Columns>

<Columns cols={2}>
  <Card title="API & Developers" icon="code-branch" href="/api-reference/introduction">
    API keys, examples, and webhooks.
  </Card>

  <Card title="Changelog" icon="sparkles" href="/shortpen-overview/changelog-and-release-notes">
    Latest features, fixes, and improvements.
  </Card>
</Columns>

***

## Recommended path (5 steps)

<Steps>
  <Step title="Create your organization and workspace" icon="building">
    Set the base structure and invite collaborators.

    Go to: [Organization](/key-concepts/organization-overview) • [Workspaces](/key-concepts/workspaces-overview) • [Roles & permissions](/key-concepts/roles-and-permissions)

    ***
  </Step>

  <Step title="Add your branded domain" icon="globe">
    Connect your domain and verify DNS records.

    Go to: [Domain overview](/key-concepts/domains-overview)

    ***
  </Step>

  <Step title="Install the Pixel (optional but recommended)" icon="code">
    Install the snippet or the Shopify app to track events and conversions.

    Go to: [Install Pixel](/getting-started/install-shortpen-pixel) • [Define events](/getting-started/create-first-event)

    ***
  </Step>

  <Step title="Create your first link" icon="link">
    Set destination, readable slug, UTMs, and (if needed) a dynamic QR.

    Go to: [Create link](/link-management/links/link-creation) • [UTM parameters](/link-management/links-settings/utm-overview) • [QR codes](/key-concepts/qr-codes-overview)

    ***
  </Step>

  <Step title="Analyze and share results" icon="chart-line">
    Read clicks/scans and conversions; filter by folders/tags; share reports.

    Go to: [Link analytics](/analytics/link-level-analytics/link-level-metrics) • [Workspace analytics](/analytics/workspace-level-analytics/workspace-level-metrics) • [Reporting](/analytics/reporting/analytics-sharing)
  </Step>
</Steps>

***

## Choose your role

<Tabs>
  <Tab title="Marketer & Growth">
    Get practical playbooks to launch, measure, and optimize campaigns.

    * **UTM naming conventions**

      How to structure, govern, and scale UTMs: [UTM overview](/link-management/links-settings/utm-overview) and [Add UTMs to links](/link-management/links-settings/adding-utm-to-links).
    * **Attribution: events & conversions**

      Connect clicks/scans to outcomes: [Events & conversions (concepts)](/key-concepts/events-and-conversions-overview), [Enable tracking on links](/link-management/links-settings/enabling-event-tracking), and [Pixel verification](/event-tracking/shortpen-pixel/pixel-verification).
    * **Campaign dashboard**

      Segment by folders/tags and read outcomes: [Workspace metrics](/analytics/workspace-level-analytics/workspace-level-metrics), [Workspace segmentation](/analytics/workspace-level-analytics/workspace-segmentation), and [Share analytics](/analytics/reporting/analytics-sharing).
  </Tab>

  <Tab title="Agencies">
    Set up clean client separation, enforce access, and report results.

    * **Workspace per client**

      Structure, naming, and governance: [Workspaces (concepts)](/key-concepts/workspaces-overview) and [Workspace settings](/organization-management/workspace-settings).
    * **Roles & permissions**

      Principle of least privilege for teams and clients: [Roles & permissions](/key-concepts/roles-and-permissions) and [User management](/organization-management/user-management).
    * **Client reporting**

      Lightweight, repeatable delivery: [Share analytics](/analytics/reporting/analytics-sharing) and [Export links (CSV)](/link-management/manage-links-at-scale/export-links).
    * **At scale**

      Migrate or maintain large catalogs: [Bulk actions](/link-management/manage-links-at-scale/bulk-actions), [CSV import](/link-management/manage-links-at-scale/csv-import), and [Bitly import](/link-management/manage-links-at-scale/bitly-import).
  </Tab>

  <Tab title="E-commerce">
    Connect storefronts, track key funnel events, and use QR codes in retail.

    * **Shopify integration**

      Install and map events quickly: [Shopify integration](/integrations/native-integrations/shopify-integration).
    * **Funnel events**

      From PDP views to purchases: [URL-triggered events](/event-tracking/manage-events/url-triggered-events), [Code-triggered events](/event-tracking/manage-events/code-triggered-events), and [Test events](/event-tracking/manage-events/events-testing).
    * **Conversion analytics**

      Link and workspace views: [Link conversion analytics](/analytics/link-level-analytics/link-conversion-analytics) and [Workspace conversion analytics](/analytics/workspace-level-analytics/workspace-conversion-analytics).
    * **QR for retail & packaging**

      Durability, sizing, and updates: [QR best practices](/link-management/qr-code/qr-best-practices) and [Download print-ready QR](/link-management/qr-code/qr-downloading).
  </Tab>

  <Tab title="Developers">
    Build flows with the API and automate operations end-to-end.

    * **Start here**

      Auth model, objects, and limits: [API reference intro](/api-reference/introduction).
    * **Health & identity**

      Check status and who you are: [Ping](/api-reference/endpoint/ping) and [Me](/api-reference/endpoint/me).
    * **Programmatic link creation**

      Mint short links from your systems: [Generate short link](/api-reference/endpoint/generate).
    * **Analytics via API**

      Pull metrics for BI/ETL: [Analytics endpoint](/api-reference/endpoint/analytics) and [Resources](/api-reference/endpoint/get-resources).
    * **Security & compliance**

      Data handling guidelines: [GDPR & data privacy](/account-billing-security/security-compliance/gdpr-data-privacy) and [Data storage & retention](/account-billing-security/security-compliance/data-storage-retention).
  </Tab>
</Tabs>

***

## Need help?

<Columns cols={2}>
  <Card title="Support" icon="circle-question" href="/support">
    Open a ticket or use chat: response times and SLAs.
  </Card>

  <Card title="Best practices" icon="lightbulb" href="/link-management/links/link-best-practices-and-troubleshooting">
    UTM conventions, slug naming, QR for print.
  </Card>
</Columns>